It begins with a snapshot of national deployments in the United States and five major European countries, providing an analysis of the solutions offered by the leading players in these markets.
The second part looks at the solutions being marketed by the leading providers: media and telecoms companies and independent players.
It concludes with market forecasts up to 2024 for the addressable TV and connected TV video advertising segments.
Along the way, it answers the following questions:
- Will the addressable TV market develop in Europe?
- What are the keys to the success for addressable TV and connected TV markets?
- Who are the trailblazers?
- What is the market outlook for the next five years?
Key Findings from Industry’s First 50G PON Webinar
The worldwide fiber deployment has entered into an acceleration phase since the mid 2000’s. Fiber connectivity provides ubiquitous high-speed connectivity to connect everyone and everything from anywhere. Gigabit society is a key pillar for the digital transformation of our society. Based on Idate forecast, worldwide 5G subscriptions will reach more than 2000 million in 2026 and Worldwide FTTH/B subscriptions will be almost 1000 million by 2024. Currently, GPON and 10 GPON technology are under deployment. GPON, as the first generation of PON technology commercialized on a large-scale worldwide, paved the way for fiber technologies since 2009. From 2016, operators have begun to launch 10G PON around the world, especially in Asia. The period to move from one G PON technology to its next evolution is about 5 to 7 years. There is a considerable concern on the follow-up path of 10G PON.